Description
Set of three posters for pharmacy windows titled "Doctor's Choice" printed in 1961. These "ethical displays" were designed and written by Frank Pinchak, a pharmacist from Paterson, New Jersey. Published by his company Professional Advancement Plan, Pinchak sold the posters to pharmacists around the country. He donated the posters to the American Institute of the History of Pharmacy in 2013. The main poster reads: "Your pharmacist provides the doctor with various forms of medicines compounded to meet the individual needs of the patient." Side poster #1 reads: "Ointments: coat skin, hold medicines where needed...protective. Capsules: eliminate unpleasant taste, allow compounding any strength doctor desires... Suppositories: insert into body opening, melt and give forth medicine." Side poster #2 reads: "Liquids: ingredients can be blended thoroughly...easily given by spoon or medicine dropper. Tablets: convenient, stable, rapid absorption. Ampules: sterile...certain drugs such as insulin can only be used by injection."
Rights
Poster Copyright undetermined. For more information or for high-quality reproductions, please contact AIHP: aihp@aihp.org.
https://rightsstatements.org/page/UND/1.0/
Image copyright Brian Silverstein, 2008.
http://rightsstatements.org/vocab/InC/1.0/